I'm a bit of an environmentalist.
I hope I've stopped being so...preachy and pushy, and I'm trying to lead by example (asking for no napkins/bags, making sure I have my handkerchief/bags, bringing reusable cups/bottles, walking/cycling when I can)
I wrap in the same way. Like I said...we started doing stockings. that eliminates wrapping (cause we don't wrap the insides). I made fabric shopping bags for a craft show a few years ago, and they make GREAT wrapping. and double as a gift! if I'm giving a t-shirt, I'll roll it up in a tube and use a nice fat fabric ribbon to hold it in place. or if there are other things in my gift bundle, I'll do just that...bundle them up, in the t-shirt, and wrap them.
this year I'm giving myjason a sweater...that wont fit in a sock...but I have fabric! I cut out a big square, and used some clips and bows (fine, they are hair clips...shhhhh!), and ta da! a wrapped gift! (this might only work for people in your immediate family so you can take back the fabric...)
Soule Mama has interesting, sustainable ways she wraps/gifts in her family. and there just *must* be others out there!
are you environmentally conscious about how you wrap? what do you do? how do you wrap?